Member Community Event with Gojko Adzic: Lizard Optimization
Fri 09 May
|Zoom session (link in registration email)
Gojko will share his approach to gain deep understanding of underserved customers, and we will share an OT perspective on it.


Time & Location
09 May 2025, 12:00 – 13:30 CEST
Zoom session (link in registration email)
About the event
Lizard Optimization
Lizard Optimization is a way to gain deep understanding of underserved customers by mixing exploratory testing, observability and product experimentation. From an organizational perspective, it promotes bridging the gap between customer servicing/support and product management, speeding up product feedback loops and empowering product teams with valuable insight from unexpected usage.
This talk is a quick overview of the Lizard Optimization process, with a case study of a product where it helped unlock 500 times (not percent) growth year-on-year. Learn how to steer your product growth gently without overcomplicating delivery and focusing on value, and how cheap and dirty observability can provide the necessary information to make informed decisions, understand your audience better and improve your products.

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